Vans

Founded in 1966 in Anaheim, California, Vans began as the Van Doren Rubber Company, a family-run business offering custom-made shoes on the same day of purchase. Created by Paul Van Doren, Jim Van Doren, Gordon Lee, and Serge Delia, the brand quickly gained traction for its durable construction, rugged waffle sole, and strong appeal within the skateboarding community. By the 1970s and 1980s, Vans had become a staple among skaters, BMX riders, and action sports enthusiasts who appreciated the grip, support, and style the shoes offered. As Vans grew, so did its cultural influence. Iconic models like the Old Skool, Sk8-Hi, and Slip-On became global fashion symbols—blending streetwear, skate heritage, and everyday versatility. The brand’s signature slogan, “Off The Wall,” represents a fearless spirit of individuality, rebellion, and creativity that resonates across generations. Today, Vans continues to thrive through collaborations with artists, musicians, designers, and other iconic brands, staying relevant in both fashion and action sports. Beyond footwear, Vans offers a full range of apparel, accessories, and lifestyle gear, reflecting its deep roots in youth culture. Its commitment to community is evident in long-running support for events like the Vans Warped Tour, Vans Triple Crown of Surfing, and initiatives aimed at nurturing creative self-expression. From skate parks to music stages to city streets, Vans remains a beloved brand that honors its heritage while inspiring the next wave of creators and rule-breakers.